Cookies Policy

What are cookies?

A cookie is a small text file that is stored on your computer or other device by your web browser whilst you are browsing the internet if you agree. Cookies contain information that is transferred to your computer’s hard drive or other device which you are using to browse the internet or use apps or internet-based services.

To find out more information about cookies, please visit www.allaboutcookies.org.

Our use of cookies

Our website uses cookies to distinguish you from other users of our website. This helps us to provide you with a good experience when you browse our website and also allows us to improve our site. For information about our legal basis for using cookies on our website, please refer to our Privacy Policy at www.coolyoudirect.co.uk/privacy-policy.

We use the following cookies:

• Advertising/ targeting cookies. These cookies record your visit to our website, the pages you have visited and the links you have followed. We will use this information to make our website and the advertising displayed on it more relevant to your interests. Third parties (as described below) may also use the cookies placed by our website, to make the advertising they present to you, outside our website, more relevant to your interests: see details below.
• Analytical/performance cookies. They allow us to recognise and count the number of visitors, and to see how visitors move around our website when they are using it. This helps us to improve the way our website works, for example, by ensuring that users are finding what they are looking for easily.

You can block cookies by changing the settings on your browser. How this is done, and the amount of control that you have over different types of cookie, depends on which browser you use. All mainstream browsers will allow you to turn off cookies completely. For some cookies, you can also contact us direct and ask us to opt you out of the cookie.

You can find more information about the individual cookies we use and the purposes for which we use them below:

Google Analytics

These cookies are used by Google to measure user interactions with our website. Google Analytics is a tool that enables us to measure how you interact with our website content and record information about the pages that have been seen as well as other interactions with elements within that content. Cookies are used here to “remember” what you have done previously on pages and with other content elements. We will periodically review this information with our service providers to help us increase the effectiveness of our website as a sales and communication tool. Google may use these cookies to direct advertising to you.

Please visit: https://support.google.com/analytics/answer/6004245, under the heading “Google Analytics Cookies”, to find out more information about how Google uses your personal data.

Google Adwords

This is a conversion tracking cookie which we use to help us determine how many people who clicked on our Google Ads, and how many end up contacting us through our website. This cookie is set on your browser when you click on a Google Ad. We use the information provided by these cookies to help us increase the effectiveness of our website (for our visitors) and our advertisements.

These cookies expire within 30 days.

Please visit https://policies.google.com/technologies/ads for more information about Google Adwords and the ability to opt out.

WordPress Cookie Consent Plugin

This cookie is used to indicate that you accept the use of cookies on our website.

Please visit: https://en-gb.wordpress.org/plugins/uk-cookie-consent/, under the heading “EU Directive”.

HotJar

These cookies are used to provide us with detailed information about user interactions on our website. HotJar provides us with useful tracking and interaction information, which we will periodically review with our services providers to help us improve our website as a sales and communication tool.

These cookies have a duration of 365 days.

Please visit: https://help.hotjar.com/hc/en-us/articles/115011789248-Hotjar-Cookies for more information on the exact cookies used. You may also opt-out of HotJar placing these cookies by visiting this page: https://www.hotjar.com/opt-out.

Facebook Analytics

These cookies record your visit to our website, the pages you have visited and the links you have followed and enable us to recognise you when you return to our website. These cookies will be accessible to Facebook and will be read by Facebook when you visit their website(s) or use their apps or services. We will periodically review this information with our service providers to help us increase the effectiveness of our website and advertisements as sales and communication tools.

This cookie has a duration of 180 days.

For further information on this cookie, please visit https://www.facebook.com/policies/cookies/.

To opt out of this cookie, please contact us direct by email at enquiries@coolyoudirect.co.uk

Facebook Advertising/ Targeting

These cookies record your visit to our website, the pages you have visited and the links you have followed and enable us to recognise you when you return to our website. These cookies will be accessible to Facebook and will be read by Facebook when you visit their website(s) or use their apps or services, so as to present you with relevant advertising via their platforms.

This cookie has a duration of 180 days.

For further information on this cookie, please visit https://www.facebook.com/policies/cookies/.

To opt out of this cookie, please contact us direct by email enquiries@coolyoudirect.co.uk

Instagram

Some of the pages on our website contain social plug-ins of Instagram. This enables Instagram to monitor your usage of those pages of our website. This will make it possible for Instagram to display banner ads of products and/or services which may be of interest to you, for example ones which are similar to those which you have viewed on our website. We will periodically review this information with our service providers to help us increase the effectiveness of our website and advertisements as sales and communication tools.

For further information, please visit: https://help.instagram.com/155833707900388 and https://help.instagram.com/1896641480634370?ref=ig.

Pipedrive

We use Pipedrive as our Customer Relationship Management system. You will not use Pipedrive directly, and it mainly uses cookies to record information about people who use Pipedrive directly. However, if we send email messages to you, we may use Pipedrive to record your interactions with the emails via web beacons. We will periodically review this information with our service providers to help us increase the effectiveness of our email communications in terms of customer service, marketing and communication.

For further information about this cookie, please see https://www.pipedrive.com/en/privacy.

Please note that third parties (including, for example, advertising networks with whom we have contracted and providers of external services like web traffic analysis services) may also use cookies, over which we have no control. These cookies are likely to be analytical/performance cookies or targeting cookies. To opt-out of third parties collecting any data regarding your interaction on our website, please refer to their websites for further information. In addition, when we communicate with you via email, our email advertising contractor, Mailchimp, uses certain technologies, such as web beacons, to monitor how you respond to the email we have sent. For more information about this, please see the “User email campaigns” section of Mailchimp’s Cookies Notice

Version last updated: January 2020